Podcast: SAB drives transformation in agriculture

After five years and R1 billion spent in investment, the SAB Public Interest Commitment (PIC) programme is coming to a close. Food For Mzansi hears from Zoleka Lisa on the successes of the programme

This week’s podcast features (from left) Audrey September, Dawn Nomdoe and Zoleka Lisa. Photos: Supplied/Food For Mzansi

This week’s podcast features (from left) Audrey September, Dawn Nomdoe and Zoleka Lisa. Photos: Supplied/Food For Mzansi

In the last five years, South African Breweries (SAB) has poured R1 billion into the South African economy through their Public Interest Commitment (PIC) platform. Zoleka Lisa, SAB’s vice president of corporate affairs, joins us on this weekend’s episode of Farmer’s Inside Track to tell us more.

Zoleka Lisa, SAB’s vice president of corporate affairs. Photo: Supplied/Food For Mzansi

Agriculture is one of the sectors identified by the National Development Plan (NDP) as a gateway out of poverty and unemployment. This is why, Lisa says, 60% of the budget was dedicated to it. “Given the importance of agriculture to the economy, as well as our country, R610 million of these funds were specifically ring-fenced for the development of the agricultural sector.

“We [invested in the economy] in order to drive socioeconomic change and transformation in agriculture, entrepreneurship and societal upliftment initiatives,” says Lisa. Through their investment, SAB increased local barley production by 63% compared to 2016.

ALSO READ: From brewery waste to spinach: SAB shines with Imifino

Many have benefitted

She adds that SAB interventions are transforming the supply chain, with the company sourcing over 95% of its raw materials locally. “We have made significant strides in agricultural development over the last five years, including the establishment of FarmSol, our strategic emerging farmer development supplier, who has worked very closely with SAB in order to help us fund, skill and connect an estimated 1 000 emerging farmers.”

The PIC investment was implemented in all nine provinces, enabling the growth of many black-owned, women-owned businesses. Lisa explains that the 63% increase in their barley output has directly benefitted the domestic agricultural sector. “We’ve been able to contribute to the research and development ecosystem in the country by establishing a first-of-its-kind research and development hub based in Caledon in the Western Cape.”

This weekend’s podcast also features Audrey September, a third-generation agri worker from Uitkyk farm in the Bergrivier region, who was just announced as the 2021 Western Cape Prestige Agri Awards winner.

Listen to the full talk on the latest episode of Farmer’s Inside Track:

Spotify: Click here to listen on Spotify (all mobile and other devices)

Apple Podcasts: Click here to listen on any Apple device.

Google Podcasts: Click here to listen on Google Podcasts.

Instant play: Just tap the “play” button below to listen right here.

ALSO READ: Grain SA gives 12 000 farmers a leg up

Sign up for Farmer’s Inside Track: Join our exclusive platform for new entrants into farming and agri-business, with newsletters and podcasts.  

Exit mobile version