From the farmers to the wineries and the boardrooms, women across South Africa are leaving an indelible mark on the food and farming landscape. This November, their contributions will be in the spotlight at Soul To Soil, Food For Mzansi and Agda’s annual brunch celebrating women who lead, innovate, and nurture the country’s food systems.
Vuyiswa Ramokgopa, Gauteng’s MEC for agriculture and rural development, will deliver the keynote address, offering insights on supporting women across the agricultural value chain and highlighting their growing role in shaping the sector’s future.
The brunch takes place on Wednesday, 12 November 2025, from 09:00 to 13:00 at Kleinkaap Boutique Hotel in Centurion. The event’s theme, “In full bloom,” recognises the resilience, creativity, and leadership of women who are transforming the agriculture and food sectors.
The inspiring programme features key voices, with more top panelists to be announced in the coming days, including:
- Leona Archary, CEO of Agda;
- Elna Schoeman of the Schoeman Group; and
- Lucia Motloung, founder and CEO of LucMo Wines.
Attendees will engage in heartfelt discussions, share wisdom, explore leadership, and reconnect with their purpose in food and farming – all over a gourmet brunch in a serene, celebratory setting.
“Soul To Soil is a space to honour the women who shape our farms, our agribusinesses, and our communities,” says Ivor Price, co-founder of Food For Mzansi. “It is a reminder that women in food and farming are thriving, leading, and blooming. Despite the challenges, they continue to nurture life and possibility.”
Agda chief executive Leona Archary added, “We are incredibly proud to host Soul To Soil annually with Food For Mzansi. This event celebrates the remarkable women driving innovation, leadership, and growth across food and farming in South Africa, and it’s an honour to shine a spotlight on their achievements year after year.”
Tickets for Soul To Soil are are available for R299 at www.soultosoil.co.za.
READ NEXT: Psychology meets farming: ‘You can have lipstick on and still farm’