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in Farmer's Inside Track, Inspiration

Farmer Mentor: Zim music producer finds his rhythm in farming

Meet Tinashe Jomairwa: He's not just about music beats but also the rhythm of the land. Join him on the Farmer Mentor podcast as he shares his story of transitioning from music to maize farming

by Duncan Masiwa
13th March 2024
Tinashe Jomairwa is a music producer, and maize and livestock farmer based in Gauteng. Photo: Food For Mzansi

Tinashe Jomairwa is a music producer, and maize and livestock farmer based in Gauteng. Photo: Food For Mzansi

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In this episode of our Farmer Mentor podcast on Farmer’s Inside Track, Tinashe Jomairwa shares his remarkable journey of going from a music producer to a maize and livestock farmer. Coming from a family of farmers, he is on a mission to grow the legacy of his forefathers.


Gauteng farmer Tinashe Jomairwa comes from a long line of Zimbabwean farmers. Agriculture has always been embedded in his genes. But agriculture was never his first choice.

“I’ve been producing music for overseas labels for quite some time. But the call of the land was strong,” he shares.

He and his family farm 30 hectares where they try to implement forward-thinking strategies. “You can’t put all your eggs in one basket. Diversification is key,” he says.

Which is why they integrate both crop and livestock farming. They have maize fields, sugar beans and livestock thrive under Jomairwa’s careful watch.

“We started with crops,” Tinashe explains, “focusing on yellow maize, sugar beans, and soya beans.”

Rising stars of agriculture to meet at Mzansi Young Farmers Indaba

Weathering the storm

Their choice of crops was guided by the region’s natural rainfall patterns, minimising reliance on irrigation. However, navigating the challenges of unpredictable weather required innovative solutions.

“Installing irrigation where feasible, meticulous planning, and consulting local farmers for insights into weather patterns are all part of our resilience strategy,” Tinashe notes.

Integrating livestock into their operations presented its own set of challenges. “The challenge was being able to equally divide the land for natural grazing and crop cultivation,” Tinashe explains. “We ended up renting land from neighbouring farms to accommodate both.”

Yet, innovation has always been at the forefront of their approach. Leveraging Tinashe’s educational background in geographical information systems (GIS), they’re exploring cutting-edge techniques such as remote sensing for crop monitoring. “

“We’re working with experts to incorporate remote sensing into our operations. It’s about looking ahead,” he says.

In the podcast, Jomairwa shares more about their farming business and what contributes to their success on the ground.

Want to know more? Listen to the full episode of Farmer’s Inside Track. 

Option 1: Click here to listen on Spotify (all mobile and other devices).

Option 2: Click here to listen on any Apple device. 

Option 3: Click here to listen on Google Podcast.

READ NEXT: Farmer Mentor: Diversification drives Digashu’s path to success

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Duncan Masiwa

DUNCAN MASIWA is the assistant editor at Food For Mzansi, South Africa’s leading digital agriculture news publication. He cut his teeth in community newspapers, writing columns for Helderberg Gazette, a Media24 publication. Today, he leads a team of journalists who strive to set the agricultural news agenda. Besides being a journalist, he is also a television presenter, podcaster and performance poet who has shared stages with leading gospel artists.

Tags: Commercialising farmerInspire meMaizeZimbabwe
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