Wednesday, October 21, 2026
SUBSCRIBE
22 GLOBAL MEDIA AWARDS
Food For Mzansi
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought
No Result
View All Result
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought
No Result
View All Result
Food For Mzansi
No Result
View All Result
in News

New plum cultivar could be great ‘foreign exchange earner’

by Duncan Masiwa
16th December 2020
Culdevco added a fifth plum cultivar, namely Flavour Star, to its four commercial plum cultivars. Photo: Supplied

Culdevco added a fifth plum cultivar, namely Flavour Star, to its four commercial plum cultivars. Photo: Supplied

Share on FacebookShare on TwitterShare on WhatsApp

A new plum cultivar added to South Africa’s world-class plum collection is expected to prove quite popular, both locally and with markets abroad.

The latest addition, named Flavour Star, is one of five plum cultivars bred by the plum breeding programme of the Agricultural Research Council (ARC). Although not in full production yet, researchers have already dubbed it a valuable foreign exchange earner for the country.

Flavour star, described as flavourful and aromatic, has been commercialised by Culdevco, a major player in the international arena of deciduous fruit licensing commercialisation.

In the last couple of years Culdevco has already commercialised a number of plum cultivars for the ARC to the South African Stone Fruit Industry. Four of these plum cultivars have made a significant impact on plum exports from Mzansi.

Bongani Ndimba, specialist researcher for the Agricultural Research Council and associate professor at the University of the Western Cape. Photo: Supplied
Bongani Ndimba, specialist researcher for the Agricultural Research Council and associate professor at the University of the Western Cape. Photo: Supplied

A senior research manager at the ARC, prof. Bongani Ndimba, says thanks to its excellent storage qualities (35 days at -0,5 ˚C), the latest plum member can be exported by sea to far-off markets and be a valuable foreign exchange earner for South Africa.

“It stores very well in both single and dual temperature storage regimes making it ideal for export. Experimental exports already received very positive reviews and it will also do good on the local markets,” Ndimba states.

Furthermore, the new plum has a medium chilling requirement and can yield good production of 30 tonnes per hectare.  Experts are also saying its semi-upright growth habit makes it ideal for high density planting.

Flavour Star was recently released, and therefore commercial orchards are still young and not in production yet. Last season, 2 000 cartons were exported from semi-commercial orchards.

High local and global demand

Dr Leon von Mollendorff, general manager at Culdevco. Photo: Supplied
Dr Leon von Mollendorff, general manager at Culdevco. Photo: Supplied

As far as the market is concerned, Dr Leon von Mollendorff, general manager at Culdevco, says Flavour Star is in high in demand both locally and abroad with good reason.

“It is probably the best eating plum cultivar from the ARC breeding programme and one of the best eating plums on the world market. As a result, Flavour Star earning premium prices for South African plum growers on major world markets,” he states.

The ARC and Culdevco have not officially released Flavour Star to the public yet as Culdevco is still collecting final horticultural information on the plum cultivar.

To date, the ARC has released 32 commercial Japanese plum cultivars to the South African fruit industry. Flavour Star is the 33rd addition to the list of commercial cultivars bred by the ARC’s plum breeding programme.

“It is probably the best eating plum cultivar from the A.R.C. breeding programme and one of the best eating plums on the world market.”

Earlier this year, the Hortgro Pome and Hortgro Stone Fruit boards prematurely discontinued industry funding to the ARC breeding programme. This, after the two parties could not reach mutually acceptable terms on breeding, evaluation and commercialisation conditions.

Hortgro Pome and Stone Fruit did, however, vow continuous support to Culdevco in future endeavours. Ndimba describes it as a “short-sighted” decision which unfortunately had bearing on the ARC and Culdevco’s commercialisation licence.

Despite this he says the ARC remains committed to supporting the South African Deciduous Fruit Industry.

“The plum breeding programme will continue, and the ARC is actively looking for breeding funding partners for commercialisation of current and future South African bred pome and stone fruits,” says Ndimba.

Duncan Masiwa

DUNCAN MASIWA is the assistant editor at Food For Mzansi, South Africa’s leading digital agriculture news publication. He cut his teeth in community newspapers, writing columns for Helderberg Gazette, a Media24 publication. Today, he leads a team of journalists who strive to set the agricultural news agenda. Besides being a journalist, he is also a television presenter, podcaster and performance poet who has shared stages with leading gospel artists.

Tags: Agricultural Research CouncilARCCuldevcoHortgro PomeHortgro Stone FruitSouth African Stone Fruit Industry
Agda conference to tackle finance, market access and agri growth
News

Agda conference to tackle finance, market access and agri growth

by Patricia Tembo
19th October 2026

Farmers and agribusinesses seeking growth, funding, and stronger market connections can engage with industry leaders at the Agda Annual Stakeholder...

Read moreDetails

Reluctant farmer scales EC cabbage enterprise to supply Spar

19th October 2026
Reality check: What SA agri interns really experience on the farm

Reality check: What SA agri interns really experience on the farm

19th October 2026
This week’s agri events: 19 – 23 October

This week’s agri events: 19 – 23 October

19th October 2026

Stop the rot: Four steps to slash post-harvest losses

18th October 2026

Fixing SA’s agricultural visa system to protect seasonal harvests

Stronger rural policing needed to protect lives and livelihoods

How animal welfare and human rights shape food security

Smart irrigation: Precision tools boost crop yields while cutting costs

Laastedrift Agri leads with BigBucks Gala success

Join Food For Mzansi's WhatsApp channel for the latest updates!

JOIN NOW!
Next Post
Faces of Summer Bellingham

'Girly girl' dreams of making that special, signature wine

THE NEW FACE OF SOUTH AFRICAN AGRICULTURE

With 21 global awards in the first six years of its existence, Food For Mzansi is much more than an agriculture publication. It is a movement, unashamedly saluting the unsung heroes of South African agriculture. We believe in the power of agriculture to promote nation building and social cohesion by telling stories that are often overlooked by broader society.

Godongwana unveils fuel relief and R10 billion El Niño buffer

Smart irrigation: Precision tools boost crop yields while cutting costs

By-laws vs. livelihoods: Barriers facing WC smallholder farmers

CPAs urged to register for free governance support toolkits

Potatoes and tomatoes plunge while avocado prices soar

Becoming bankable: How to get your farm ready for finance

  • Awards & Global Impact
  • Our Story
  • Contact Us
  • Cookie Policy
  • Privacy Policy
  • Copyright

Contact us
Office: +27 21 879 1824
News: info@foodformzansi.co.za
Advertising: sales@foodformzansi.co.za

Contact us
Office: +27 21 879 1824
News: info@foodformzansi.co.za
Advertising: sales@foodformzansi.co.za

  • Awards & Global Impact
  • Our Story
  • Contact Us
  • Cookie Policy
  • Privacy Policy
  • Copyright

Chat Options

About this assistant

This feature generates automated answers summarised from Food For Mzansi articles. By using it, you are interacting with an AI system (provided by Google), not a human. AI can make mistakes. Please refer to the source articles for verification and citation purposes.

Our staff do not check or moderate Lerato’s answers in advance, but may review some later. Our journalists continue to write and edit all the articles Lerato uses as sources.

To estimate unique and returning web users, we store a random browser ID in this browser. WhatsApp users are counted by phone number. The same person using both channels may be counted twice.

I'm Lerato, your AI assistant!
No Result
View All Result
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought

Copyright © 2026 Food for Mzansi