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in Lifestyle

Vergelegen Wine Estate honoured for innovation in agritourism

Vergelegen Wine Estate has been awarded the Innovative Wine Tourism Experiences title at the 2025 Best Of Wine Tourism Awards

by Staff Reporter
26th October 2024
Gladys Jafta stands beside a tour vehicle at Vergelegen Wine Estate, ready to guide guests through the estate’s breathtaking nature reserve and share insights on its conservation efforts. Photo: Supplied/Food For Mzansi

Gladys Jafta stands beside a tour vehicle at Vergelegen Wine Estate, ready to guide guests through the estate’s breathtaking nature reserve and share insights on its conservation efforts. Photo: Supplied/Food For Mzansi

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Vergelegen Wine Estate has received the Innovative Wine Tourism Experiences award at the 2025 Best Of Wine Tourism and Wine Tourism Ambassador Awards. This highlights the estate’s efforts to blend historical preservation with innovative agritourism experiences.

Established 324 years ago, Vergelegen is located in Somerset West in the Western Cape and spans a 1 900-hectare private nature reserve, holding the same conservation status as the Kruger National Park.

The estate has implemented various initiatives to promote environmental sustainability, including the largest privately funded alien vegetation clearing project in South Africa, which has helped restore local ecosystems.

The Best Of Wine Tourism Awards, initiated by Great Wine Capitals 26 years ago, are designed to celebrate wineries that provide unique and authentic experiences for visitors.

The awards serve as a guide for tourists interested in exploring wine regions, and Vergelegen’s recognition reflects a growing trend in agritourism – an area of tourism focused on agricultural experiences.

Members of the Vergelegen team proudly accept the Innovative Wine Tourism Experiences award at the 2025 Best Of Wine Tourism Awards, celebrating their commitment to sustainability and exceptional visitor experiences. Photo: Supplied/Food For Mzansi
Members of the Vergelegen team proudly accept the Innovative Wine Tourism Experiences award at the 2025 Best Of Wine Tourism Awards, celebrating their commitment to sustainability and exceptional visitor experiences. Photo: Supplied/Food For Mzansi

Wayne Coetzer, managing director of Vergelegen, expressed gratitude for the award, noting the hard work of the estate’s staff in creating memorable visitor experiences.

He stated, “Winning the award is just incredible. This accolade is an endorsement of our staff who have worked extremely hard to ensure that this beautiful estate’s facilities and hospitality are absolutely world-class.”

Guests at Vergelegen can participate in guided environmental tours, which include viewing local wildlife such as Nguni cattle, bontebok, and rare species like the Rau quagga. These tours aim to educate visitors about the estate’s conservation efforts and the importance of preserving natural habitats.

As agritourism continues to gain popularity, Vergelegen’s innovative approach may serve as a model for other wineries looking to enhance their offerings while promoting environmental sustainability. The estate is open for bookings for its environmental tours, which provide an immersive experience into both the wine and natural heritage of the region.

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Staff Reporter

Researched and written by our team of writers and editors.

Tags: AgritourismConsumer interestInform meSouth African wine industryWestern Cape
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