Tuesday, October 20, 2026
SUBSCRIBE
22 GLOBAL MEDIA AWARDS
Food For Mzansi
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought
No Result
View All Result
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought
No Result
View All Result
Food For Mzansi
No Result
View All Result

uSomashishini wezoLimo neMfuyo 101

Abahlobo abathathu abasuka eDobsonville badibanise ubumoyamnye bezeshishini ngothando lwabo lwasekasi lokuzenzela igama leshishini yejusi yabo. Ngoku baphupha ngokusa inkampani yabo yokwenza iziselo kwiAfrika iphela

by Nicole Ludolph
17th March 2023
in Agripreneur, INdlela yokuPhila, Inkuthazo, isiXhosa
Reading Time: 3 mins read
A A
uSomashishini wezoLimo neMfuyo 101

ULungelo Mgaga, oyinxalenye yabaseki beLoxion Fruits Beverages. ILoxion Fruit Beverages yenziwe ngeencasa ezahlukeneyo nangothando lwabo lwasekasi lokuqalisa inkampani yejusi yabo.

Ngowama2019, uSomashishini, uLungelo Mgaga noPatric Thokkie baqalise ishishini lokwenza ishishini kwikhitshi likaMgaga ngeR800 kuphela. Esi sibini, sikunye noThabo Twala owaye wazibandakanya nabo kamva, bayinjini yeLoxion Fruit Beverages, inkampani evelisa ijusi ezinze eDobsonville eGauteng.

uSomashishini wezoLimo neMfuyo 101
USomashishini wezoLimo neMfuyo abalawula iLoxion uthi babona uphawu loshishino njengolunxulumene namashishini entengiso neeholiseyili zamagama amakhulu, yaye ngenye imini, uya kulinwenwisa kumazwe ngamazwe ukuya [kuyo yonke] iAfrika, njengoko iyijusi yabantu

UMgaga, oneminyaka eli10 yamava esebenza kwindawo yoshishino ngokwemiyinge yeempahla emincinane (retail space), uthi izifundo zakhe kwezobudlelane noluntu zikufanele ukusekwa kweshishini. 

Uthi ishishini laqalisa ngenxa yothando olukhulu abanalo yena noThokkie. “[Ishishini lejusi lethu] laqala kwizitrato zase ‘Dobsi’, phakathi kwabafana ababini basekasi, bedibana kunye benomoya wobusomashishini. [Sasinawo] umbono owawuphenjelelwa ukhuthazwa luthando olukhulu lweshishini kwishishini leziselo nokutya.”

Ekuqaleni esi sibini sathenga amanzi acociweyo, asexabisweni elisezantsi kwiibhotile zamanzi, kunye nemathiriyeli yokupakisha, phakathi kwezinye izithako. Uthi babengena umnyango nomnyango eDobsonville, bethengisa isiveliso sabo nokuphucula incasa.

“Thina [siqale] uLifeway Imphatho Brands, iqumrhu legama leshishini yiLifeway Imphatho Brands, enobumnini obuli100% leshishini nequmrhu. ULoxion Fruits ngumxube wejusi yeziqhamo ongu100%.

Isiselo sabantu

UMgaga uthi ukuveliswa kwejusi kuphenjelelwe kakhulu yiDobsonville, yaye ngoko ke ngokuyenza, babezama ukutsala inkcubeko nesithethe sabantu abakuloo mmandla lo gama bekhupha “enamandla, enencasa yeziqhamo ijusi”. 

uSomashishini wezoLimo neMfuyo 101
ILoxion Fruit Beverages yenziwe ngeencasa ezahlukeneyo nangothando lwabo lwasekasi lokuqalisa inkampani yejusi yabo.

Iziqhamo abazisebenzisayo ukuvelisa ijusi, utsho uMgaqa, isuka kwiifama ezikufutshane. “[Thina sifunxa] ulwelo lwendalo [kwisiqhamo]. Yaye [ngayo] intlama enencasa yeziqhamo, sivelisa ekumgangatho ophezulu [ijusi] ngamanzi acociweyo. Sisebenzisa umatshini wokuxuba ijusi ukuya kutsho ekufakweni [kwayo] kwibhotile, ukuvalwa ngeziciko kunye nokuyileyibhelisha.” 

Le nkampani khange ingabi nazo iingxaki, uyacacisa uMgaga. Uthi ukufikelela kwimarike yokuthenga ngemiyinge emincinci (retail market) kuye kwangumngeni, kananjalo kwanqongophala imali, ngamanye amaxesha singaphumeleli ngenxa yokuba abathengi abazenzi iintlawulo zabo. 

“Ukuzama ukufumana iqela elinamandla eliya kuphumeza umbono [kwakhona ngumngeni], kodwa ezinye zezinto eziluncedo [zisuka] ekuboneni abathengi abonelisekileyo. Ukukhulisa igama leshishini [lethu] ngokwasekuhlaleni nasebantwini, [ingakumbi] xa bekubiza ngegama leshishini.”

Umbono kaMgaga wegama leshishini iLoxion Fruit Beverages aliphelelanga eMzantsi Afrika. Uthi ngoku basebenza umba wokudibanisa iziveliso zobisi kwigama leshishini labo, yaye ekugqibeleni bafuna ukunabela kwizwekazi liphela.

“[Umbono wethu [kukuba] sibone iLoxion Fruits ikwiindawo zamashishini entengiso amakhulu nakubanini beholiseyile, yaye ngenye imini, uya kunabela kumazwe ngamazwe ukuya kwiAfrika [iphela]. Yijusi yabantu, okanye ijusi yaseKasi.”

Ingcebiso kaMgaga kwabo banqwenela ukuba ngabenzi bejusi kulula: “Ungapheleli nje ekulaleni uphuphe amaphupha akho, hlonipha umbono wakho, yiba nesicwangciso sokusebenza, yenza konke okusemandleni akho, yaye unganikezeli.”

KWAKHONA FUNDA MALUNGA NOKU: USomashishini wezoLimo neMfuyo 101: Ukwenza izipayisi yinto abayithanda kakhulu

Tyikityela ukufumana uMzansi Today: Okuchazelwa yonke imihla okuziindaba kwanezenzeka ngoku

Tags: fruit juiceGauteng

Nicole Ludolph

Born and bred in Cape Town, Nicole Ludolph is always telling a story. After a few years doing this and that, she decided that she might as well get paid for her stories. Nicole began her journalism career writing science articles for learner magazine Science Stars and interning at Getaway Magazine.

Related Posts

Mpumalanga agripreneur bottles family wisdom one chilli at a time
Agripreneur

Mpumalanga agripreneur bottles family wisdom one chilli at a time

15th October 2026
Earth as a pharmacy: Dlamini builds backyard dandelion brand
Agripreneur

Earth as a pharmacy: Dlamini builds backyard dandelion brand

1st October 2026
Ukusuka ekuthengiseni iilekese uyokuba ngumnini werestyu
isiXhosa

Ukusuka ekuthengiseni iilekese uyokuba ngumnini werestyu

by Vateka Halile
22nd October 2023

UBongani Motau ngumntu oqheleneyo nokuziphilela – enyanisweni, eseneminyaka elishumi ubudala wayethengisa amashwamshwam koontanga bakhe. Namhlanje uqalisa irestyu yaselokishini yakhe apho...

Read moreDetails
Farmer 101: How to produce watermelons

Umfama 101:  Indlela yokuvelisa ivatala

20th October 2023
‘Masilwele amalungelo abantu ababhinqileyo abasezifama’

‘Masilwele amalungelo abantu ababhinqileyo abasezifama’

8th October 2023
Ukusebenzisa amathuba kumsebenzele umfuyi waseNW

Ukusebenzisa amathuba kumsebenzele umfuyi waseNW

4th October 2023
Ukuthengisela amasi ekuhlaleni usuka apho uyokuthengisela uWoolies

Ukuthengisela amasi ekuhlaleni usuka apho uyokuthengisela uWoolies

2nd October 2023
ADVERTISEMENT

Ukusuka ekuthengiseni iilekese uyokuba ngumnini werestyu

Umfama 101:  Indlela yokuvelisa ivatala

‘Masilwele amalungelo abantu ababhinqileyo abasezifama’

Ukusebenzisa amathuba kumsebenzele umfuyi waseNW

Ukuthengisela amasi ekuhlaleni usuka apho uyokuthengisela uWoolies

Uncedo lokuqala ozenzela ngokwakho: Iindlela ezintlanu zokunyanga umenzakalo kwimfuyo

Next Post
Cultivating crops helps Zulu conquer hardships

Cultivating crops helps Zulu conquer hardships

THE NEW FACE OF SOUTH AFRICAN AGRICULTURE

With 21 global awards in the first six years of its existence, Food For Mzansi is much more than an agriculture publication. It is a movement, unashamedly saluting the unsung heroes of South African agriculture. We believe in the power of agriculture to promote nation building and social cohesion by telling stories that are often overlooked by broader society.

Agda conference to tackle finance, market access and agri growth

Reluctant farmer scales EC cabbage enterprise to supply Spar

Reality check: What SA agri interns really experience on the farm

This week’s agri events: 19 – 23 October

Stop the rot: Four steps to slash post-harvest losses

Patensie claims Agri’s Got Talent crown for second year running

  • Awards & Global Impact
  • Our Story
  • Contact Us
  • Cookie Policy
  • Privacy Policy
  • Copyright

Contact us
Office: +27 21 879 1824
News: info@foodformzansi.co.za
Advertising: sales@foodformzansi.co.za

Contact us
Office: +27 21 879 1824
News: info@foodformzansi.co.za
Advertising: sales@foodformzansi.co.za

  • Awards & Global Impact
  • Our Story
  • Contact Us
  • Cookie Policy
  • Privacy Policy
  • Copyright

Chat Options

About this assistant

This feature generates automated answers summarised from Food For Mzansi articles. By using it, you are interacting with an AI system (provided by Google), not a human. AI can make mistakes. Please refer to the source articles for verification and citation purposes.

Our staff do not check or moderate Lerato’s answers in advance, but may review some later. Our journalists continue to write and edit all the articles Lerato uses as sources.

To estimate unique and returning web users, we store a random browser ID in this browser. WhatsApp users are counted by phone number. The same person using both channels may be counted twice.

I'm Lerato, your AI assistant!
No Result
View All Result
  • News
  • Changemakers
  • Lifestyle
  • Farmer’s Inside Track
  • Food for Thought

Copyright © 2026 Food for Mzansi